View Post

Educating Patients About Telehealth Starts With Face-to-Face Conversations

Get the word out about Telehealth services! When educating patients about telehealth and promoting its benefits, it’s important for practices to consider the following: Start with your providers. Your providers are your best advocates for promoting and educating patients about telehealth services. Face-to-face conversations can ensure buy-in from patients. Educate your patients. Not everyone is a candidate for telehealth services, nor is every type of care appropriate via telecommunications technologies, so make sure your patients know what’s available. Promote across all platforms. If you have the wherewithal, utilize all your practice’s channels — website, email, text messaging, social media, patient …

View Post

Transform Your Practice Website Into A Virtual Front Office

In this podcast, I cover three aspects that every medical practice must pay attention to right now. Having an interactive practice website – As a physician practice, the need for exercising social distancing implies that you transfer as much of your work schedule as possible to remote interaction channels. So, instead of meeting patients and running your practice out of a real-estate office, you need to focus on shifting those transactions online. In this podcast, I share how you can use technology (and its interoperability) to achieve this feat. Developing a customer communication campaign – If you want to succeed …

View Post

Understanding Fee For Service VS Fee For Value

For the last couple of months, small and large healthcare practices have had to reinvent how they offer medical care. The COVID-19 crisis has once again brought to the forefront the question – what can practices do to improve patient accessibility, increase patient lifetime value, and improve reimbursement levels? Dr. Pariksith Singh, the founder of Access Healthcare and a third time guest to Improving the Business of Medicine is a powerhouse of information on managing and improving U.S. healthcare practices. Dr.Singh shares how healthcare practices must move from a fee-for-service model to fee-for-value. In an environment where healthcare is increasingly …

View Post

Networking for Physicians is Essential to Grow Their Practice

When the going gets rough – the tough get marketing!  Presenting a discussion on marketing tips for medical practices with Sonda Eunus The coronavirus pandemic has upended our professional and personal lives. We have, since the outbreak, adjusted to the new realities of the healthcare industry, in particular, the rise to prominence of telehealth as a primary channel for patient care.  I recorded this session with Sonda Eunus a month ago. She is the founder and CEO at Leading Management Solutions, a business development and marketing consultancy in Florida. But immediately after this recording, the PracticeForces team literally into wartime …

View Post

Telehealth Billing Decoded by Medical Coding Experts

Since the outbreak of the coronavirus pandemic, much has been written about telemedicine. While some practices may see telehealth as an interim solution to the lockdown, the reality is that many patients now expect their providers to have a telehealth option. In the last two months, the conversation has moved from ‘should we offer telemedicine?’ to ‘how do we implement telemedicine?’